Mr. Tom Gerritsen Head of Group Data Analytics
AIA
Topic introduction
Personal profile
Tom is Head of Group Data Analytics at AIA Group, leading the execution of the group-wide data analytics strategy. Tom has a background in data analytics, predominantly within the banking and insurance sectors, having worked for Fortis, Aegon, Rabobank and Amazon across multiple continents before joining AIA in a career spanning more than 20 years. With a focus on the use of data-driven models for sales, marketing and business operations to deliver tangible results, he has developed from marketeer to data expert keeping a sharp focus on how to add value to both the customer and the business. With a passion for everything data, his favorite quote is:” Data analytics is critical to understand and serve our customers better and I believe that is the key to a sustainable, successful business”.